4 Steps to Creating Captivating Campaigns for Candidates


In order to become more strategic in messaging to promote your employer brand and job opportunities, recruiting teams must understand the underlying principle that “candidates are consumers”. With the rise of mobile technology, candidates expect a personalized and optimized experience across all device types — from their interactions on your career site, through the application…

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Recruiting via Text Message: Five Ways SMS Can Help You Hire


The rise of mobile recruitment technology over the last 10 years dramatically shifted the traditional recruitment processes.  Gone are the days when candidates would type up their CV and post it off to recruiters or potential employers and patiently wait for responses. Thankfully, with various technological advances, recruitment and candidate communication has become easier and…

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